Industries
Home services, because that's where I'm strongest.
I've narrowed on purpose. A roofer's year is made in the two weeks after a hailstorm; an HVAC company's is made in August; a plumber's emergency work and planned work behave like two separate businesses. That changes what you automate and when it fires.
Working across every industry means learning none of them well enough to skip the discovery phase.
HVAC
In Texas, an HVAC company's entire year is decided across about eight weeks. When it is 104° and every phone in the office is ringing, the constraint is not lead generation — it is that nobody can pick up fast enough, and the leads you cannot answer go to whoever can.
See the HVAC build →Plumbing
Plumbing splits cleanly into two businesses that behave nothing alike. Emergency work is won or lost in minutes and barely depends on price. Planned work — repipes, water heaters, remodels — is a considered purchase with a long decision cycle and three competing quotes.
See the Plumbing build →Electrical
Electrical work spans a wider range than most trades — a $180 outlet repair and a $12,000 panel upgrade come through the same phone number, and treating them the same way wastes both.
See the Electrical build →Roofing
Roofing in Texas is a storm business. A single hail event can generate more qualified demand in seventy-two hours than the preceding six months combined — and the companies that capture it are the ones whose systems were already running before the storm hit.
See the Roofing build →Find out what your follow-up is costing you.
A free audit: I look at how fast you respond, what happens to a missed call, and where estimates go to die. You get the findings whether or not you hire me.